Governments, big tech and civil society organizations around the world are taking first steps to tackle disinformation and computational propaganda. We identify the weaknesses of the current measures and recommend ways forward from a digital technology point of view. A digital solutions perspective Last week’s terror attack in Hanau, Germany,…
Must-read books on technology & society in 2020
How to make the most of tech in an AI- and data-driven world? How to ensure that algorithms will benefit us and won’t cause (or amplify) prejudices? The following books are required reading for everyone. From businesspeople and politicians who seek to understand new tech, to every data scientist, AI…
Thai mass shooting: a case for microtargeting in emergencies
The mass shooting in Nakhon Ratchasima (or Korat), Thailand, on February 8th has shocked the country, if not the whole world. As a child who grew up in that city, I find it inconceivable that such carnage could happen in my quiet and reticent province. 30 people were killed, including…
Our client Mela Works makes Top 10 fastest growing SaaS companies list worldwide
We congratulate our client Mela Works for being the fifth fastest growing SaaS (Software as a Service) company worldwide according to the 2019 Latka 100 list, with a growth rate of +1.3K%. Worldacquire has shaped the digital and data-driven growth strategy of Mela Works since 2018, also planning, managing and implementing its…
Which political parties in Europe spent the most on online political advertising in 2019?
2019 has been a rollercoaster year in online political advertising. Hot debates about its ethical and legal dimensions have made the headlines. Major digital advertising platforms have felt public and regulatory pressure, resulting in ambiguous responses such as Twitter’s blanket ban on paid advertising related to politics but very little…
Tory vs Labour. Who won the digital advertising battle?
Why did the Labour Party spend nearly double the amount of the Conservatives on their Facebook advertising campaigns, but still suffer a historical loss at the 2019 General Election? Could it be that Labour’s digital strategy played some part in the result? We gathered the advertising data made public by…